Why do a Conceptual Model? Why not just do a Physical Model?

Lloyd Robinson, from Robinson Ryan, explains why building a Conceptual Model is important and differs from building a Physical Model.

Part 1 - Tragedy

In the first part of a double header, Lloyd Robinson recounts a tragic tale from three years ago of an organisation in crisis with their data management in disarray.

Can they turn things around?? Find out in Part 2 – Triumph!

Part 2 - Triumph

In part one of our episode double header, Lloyd Robinson, told a tragic tale of an organisation in crisis. However it’s now three years later and in the second part of our double header we see how dramatic improvements in data management processes, has led the same organisation to Triumph!

What is a Data Mart?

Lloyd shows how a Data Warehouse can be used to produce a Data Mart and why this is helpful to individual organisation units.

Spaghetti Western Sam Part I

On his holidays, Lloyd, has spent a lot of time watching Spaghetti Westerns. In this episode, Lloyd shares one of his favourite movies, The Story of Sam – The man who knows all about them assets.

Spaghetti Western Sam Part II

Lloyd, still on holidays has found the Spaghetti Western sequel. In this Western, Lloyd discovers what happens when Sam’s asset data is duplicated so much it no longer meets anyone’s needs.

Spaghetti Western Sam Part III

With his holidays over and running late to work, Lloyd remembers the third movie in Spaghetti Western trilogy What will happen to Sam? Will he retire a happy man? and will folks care about sharin’ their data? 

Lloyd Robinson's Conference Remarks

Lloyd shares his opening remarks from a data and analytics conference and asks the question – are you data driven or wise?.

Emily's Rebellion - The Book Launch

Emily’s Rebellion co-authors Lloyd Robinson and Graham Wilson share their reasons for writing the book and the experience of launching the book with publisher Steve Hoberman.

Emily's Rebellion - Writing The Book

Lloyd Robinson talks with Graham Wilson about the book they co-authored called Emily’s Rebellion

Emily’s Rebellion presents a new method of removing the complexity from business processes and information systems called the ‘Transaction Pattern’. 

What is a Data Warehouse?

In this episode, Lloyd, uses his favourite toys to explain what a Data Warehouse is and why they are important.

An interview with Steve Hoberman

Steve Hoberman is a data modeller, instructor, author, publisher and conference organiser. He has been described as a Data modelling guru and is one of the most requested data modelling instructors in the world. His publishing company, Technics Publications, has published over 100 titles, including DMBOK (The Data Management Body Of Knowledge) and Emily’s Rebellion

Data during a crisis

Lloyd uses the stores in his emergency supply box to explain how the management of data and information is critical during a crisis.

Combating the Illusion of Progress: New Success Metrics of Data Management

Presented at Australian Data Summit, November 2018

The search for Spock

I'm a CDO get me out of here


Resolving scope with a data model

Presented at Brisbane DAMA, August 2019

Using Prudential Standard CPS 234 as an example, Lloyd demonstrates how a Data Model can be used to scope a regulatory project, step by step. This method provides organisations with a pathway to move beyond regulation compliance into better customer experience.

Recognising the value of your data, Robinson Ryan creates solutions that support, protect and enhance your data throughout its life cycle.

Conceptual data modelling


Why Technology Alone Won’t Protect Your Customer Data


Getting Your Critical
Data Sorted

Don’t Ruin Your Organisation by
Tolerating Poor Data Quality

Tuesday 27 February, 11-11.45am AEDT

Tim Goswell Practice lead

Tim Goswell

James Bell

James Bell

Tim Goswell Practice lead

Connect with Tim

Todd Heather

Connect with Todd

James Bell

Connect with James

Lloyd Robinson Director

Connect with Lloyd

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